Wild Tales

Having picked up some great festival buzz I had high hopes for this film and wanted to give it the thrilling treatment it deserved. The international artwork didn't do a great job however, as it focused on the ensemble (and relatively unknown) cast with little to hint at the film's riotous content.

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After workshopping ideas with the design agency, I decided to focus on the bloodied bride as a central image. Things were still looking flat and static though, so I brought in some punchy text and vector graphics to give it a more dynamic feel and fully convey the film’s style and tone. 

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The design was re-purchased by the sales agent and went on to be used by all subsequent international territories.